All businesses big or small is always looking out for leads. This is an evergreen business. All you can do is provide leads to small business & solopreneurs.
There are multiple ways to earn revenue via a leads website. There are a lot of ways you can earn revenue with the same:
- Per lead
- Landing or Squeeze Pages
- E-Mail Campaign (Opt-in users)
- Facebook Campaign (based on pixels/emails)
- Setting up Sales Funnels
- E-Commerce Websites
There has never been an easier time to be successful in the generation of leads and selling them. The revenue will grow based on the size of your database and traffic that you can have on your website.
Brainstorm The Businesses you want to target
Different business has different needs. With the world becoming more digital the needs and scope of the markets have evolved a lot. Geolocations are no longer restrictions for where you can sell your leads too.
We have a client in Thailand who generates leads for various conferences and events in the US and Europe. Expand your horizons. Leverage your skills.
Some of the Businesses who are in constant look of for leads:
- Gym & Fitness centers
- Event Management
- Real Estate Agents
- Insurance Agents
- Pool Cleaners
- Education Institution
- Web Designers
- Travel Agency
When you are starting off – it is always good to have overlapping sectors for your leads. For instance, a lead for pool cleaners can also be cross-sold to landscaping or gardening companies & housekeeping. Having this strategy will help you to reuse the data that you generate must better and can earn you more revenues per data collected.
Don’t get confused with this being a directory website. With Google having its products like Google Maps, Google Business – there is no way any directory can complete with Google. This is a “data” business.
Setting up of Website
Setting up of leads website is extremely easy. There are only a few steps that are required and that’s about it.
Choosing a Domain Name & Hosting Service
This is the most important aspect. A domain name is your brand identity. There are lots of so-called guru’s that will advise you to
Also, another reason why I don’t prefer the exact match domain is that you are stuck within the same niche. Let’s say your domain name is “fitnessinnyc.com” and you want to expand your DB, you will need to create a new website, etc.
Along with the domain name, having a reliable hosting is important. If you get downtime in your hosting or if your pages load more than 5s (you get a penalty from Google). All this will lead to the loss of lead collection. If there are fewer people who are on your DB or when you charge per lead and can’t get them – your business will suffer.
Setup WordPress & Theme
The very first step after purchasing the domain & hosting is to set up your WordPress and Theme. When you are hosting with us, we have 1-Click WordPress installation.
There are a lot of themes you can choose from. But, depends on how you plan to collect your leads the theme should be able to expand with you. There are two themes that we prefer:
- Thrive Theme: Designed purely for leads collection and have a lot of plugins which will help you to manage your leads collection process. Not to forget they have a lot of pre-made sales pages.
- OceanWP: Incase if you are looking for free and a powerful theme, ocean wp is what will help you. It’s great for landing pages.
When you are collecting data there are two data that you collected. A database that is owned by you and other third-party tools (for instance Facebook Pixels).
When it’s your DB, the business is very straight forward. You get leads for your clients and pass it to them